This resulted in a self-service portal for marketing, communications, and digital teams to easily access digital content like images and videos, an improved website experience with consistently sized, high-quality assets and a overall reduction in time spent on redundant manual tasks.
Established in 1975 Linköping LiU is one of Sweden’s largest universities today with 4,000 employees and 32,000 students.
They conduct world-leading research in fields including materials science, IT, and hearing, and seek answers to the complex questions facing us today. International rankings consistently place LiU as a leading global university.
Before implementing a robust digital asset management (DAM) platform, LiU’s website editors spent far too much time searching through thousands of images and videos to create and then publish the right content – in terms of subject matter as well as desired size and quality.
For as long as it took to locate digital assets, content creators and editors didn’t have enough time to prioritize the creation, management, and distribution of high-quality content.
The digital team implemented KeyShot Dock after the university’s legacy solution went out of production. Initially, LiU brought DAM for Sitecore into its ecosystems primarily as an image bank. However, teams of users across the university found that it could do much more.
“Our old image bank went out of market, so we had to find a new product for archiving images. We learned about KeyShot’s seamless Sitecore integration while we were in the process of implementing Sitecore. I knew that a DAM solution would be a very good thing for us because then we would be able to connect so many use cases”, says Magnus Johansson, Senior Project Manager, Linköping University.
Linköping University’s decision in consolidating their business-critical systems – CMS and DAM – is a perfect solution for managing both digital assets (images, videos, documents, logos, etc) and shaping user experiences through their website to attract new students.
By integrating KeyShot Dock with their Sitecore CMS, Linköping University (LiU) has significantly streamlined website management for the digital and marketing teams. Manual processes have been replaced with automated workflows, saving time and improving efficiency.
The platform stores more than 20,000 assets yet finding and uploading the right asset takes just minutes. Images and videos are displayed in the exact size and quality needed, enhancing website performance and load times. This optimization improves user experience on www.liu.se, attracting more visitors and boosting applications.
LiU has also integrated the Microsoft Office 365 connector, enabling 4,000 employees to easily access and insert approved images and logos into Word, PowerPoint, and Excel documents. Additionally, user access controls and the ability to centralize retirement of outdated assets help LiU meet regulatory and brand compliance requirements.